| 요약2 |
This study is to define the concept of trade show in the spatial viewpoint and is to extract the space elements of exhibition hall which is organized by trade show organizer from other facilities such as museums, exhibitions, show rooms, department stores and shopping centers. In spite of the importance of trade show due to inter-national FTA, the academic research of this field is very little, so that this study is meaningful as a starting point. The contents consist of three parts. Firstly, I review the previous studies regarding the trade shows in the field of tourism, marketing, trade and service management and extract the elements in the view of organizer from the physical environment of trade show. Secondly, I compare this space with other facilities of museum, library, department store and shopping center, and also consider the spatial elements. Lastly, I derive the trade show's space elements classified by environmental psychology, human behavior, space programs and planning process. |