| 요약2 |
This study was designed to analyze interior design characteristics in commercial spaces of Ettore Sottsass who aimed for 'humanism' along with popularity, from the perspectives of communication. Ettore Sottsass stressed communication for a communion with objects to achieve his design goal, 'humanism' during industrial design and architectural and interior design, ranging from Olivetti to Memphis. He created a symbolistic design for a new era, based on visual expression, and sought for design which anyone can easily use and commune with, through commercial, and public and aesthetic concepts, out of hierarchical classification of the age of functionalism. Based on this design background, this study divides interior design characteristics in his commercial spaces into physical space and visual-perceptual expression and analyzes effects of emotional and spatial communication. |